A DIFFERENT CONCEPT
At the forefront of Optometry since 1988
The Durham practice was founded in 1988 by managing partners Alastair Wade and Geoff Steven before Alastair became the principal of Durham in 1997. Wade Opticians moved onto Saddler Street in 1997 and has always provided cutting edge technologies, products and services to their patients.
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More recently, in 2021, Wade Opticians joined the Concept Eye Clinic family, a boutique group providing world class eye care. Rebranded to Wade, Concept Eye Clinic, the practice will continue to offer exceptional eye care and luxury eyewear in Durham City led by a team of experienced eye professionals.
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The Practice continues to provide world class eye care and Alastair's legacy lives on.
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Redefining Eyewear
We are the sole distributors of Chanel and Tom Ford in the city with exciting and discerning designer brands competing to be showcased in our city centre practice.
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Our Style Consultants are on hand to offer expert advice on the fit and look of your frame.
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Choose between Tiffany, Oliver Peoples, Tom Davies, Lindberg and Ditta.
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At the time of publication we are the only eye clinic in Durham to offer technologies to photograph the front of the eyeball, laser scanning almost the entire length of the retina and even being able to image behind the retina of the eye with hospital grade Optical Coherence Tomography.
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By offering the most in depth eye examination available we can predict the health of the eye allowing for early interventions to prevent or minimise sight loss.
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Redefining Eyecare
Our Exceptional People

Alastair Wade
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Practice Manager
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Jo Chapman
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